"Unseen Hours” content series created in partnership with Foot Locker x Nike explores the unseen grind behind elite basketball performance, shining a light on the discipline, sacrifice, and repetition that happen long before the spotlight. The first installment features rising NBA talent Dylan Harper, offering an intimate look into the mindset and routines that shaped his journey from a young hooper in the Tri-State area to the professional level. Visually, the project juxtaposes grounded, documentary-style footage with expressive animation to elevate memory, emotion, and progression over time. Product integration is woven naturally throughout, with performance moments highlighting Nike Basketball footwear as a tool built for those unseen hours of dedication.